Are You Ready To Learn How Today's Wedding Entrepreneurs Are Becoming Wildly Successful And Profitable, While WORKING LESS?

My biggest photography industry is how unwilling many other photographer are to help others who are starting out or looking for guidance in their photography skills or business.

I’ve been a Wedding Photographer since 2012 and have been doing it in my spare time. Why? Because I really enjoy my job – my 9-5. I’ve always made great money and worked with great people and I didn’t see any reason to change that (and when the pandemic hit, it was really handy).

Yet, so many of them would ask when I was going to make Wedding Photography my full-time gig. They all know how much I love it. But, I never wanted to… “Why?” You ask.

For two reasons:

1. I love it, it’s my passion and it excites me. I want it to stay that way.

2. Because with my systems and processes, quite frankly, doing it fulltime? I’d be bored. Even if I was doing 25-30 weddings a year!

You see, I’ve always been great at business. I’m an okay photographer, but I’m really good at taking something difficult or time-consuming and creating a better way. I’ve always done it in my career and have been greatly rewarded and recognised for it – so I did that for my photography business, as well.

I started in the banking and finance industry, where process was everything, did time in hospitality (implemented improvements there, too) and then into Administration and Payroll and then, Accounting assistant. The company I was working for was very paper based and their processes needed a lot of enhancement because they were losing money by not invoicing and chasing the outstanding payments. There had to be a better way – and there was. The systems I created and made a huge difference to their cash flow and soon they were booming in their field.

From there, I went into teaching finance and administration at a local college (in my spare time) before re-discovering photography.

That was in the days of film, my friend. And I wasn’t very good at it, but I wanted to be. Thankfully my first digital camera changed all that, because I was no longer afraid of making mistakes. I consumed as much content as I could get my hands on, I lived, ate, breathed photography and in 2012 I was given the opportunity to be a second photographer for my own Wedding Photographer. That ignited a whole new passion.

So I signed up with some of the greatest photographers (they still are) in the industry and did their online courses… Jerry Ghionis, Sue Bryce (amazing woman), Roberto Valenzuela, Susan Stripling, Vanessa Joy and Jasmine Star (just to name a few).

Then in 2015, my sister asked me to photograph her wedding and the ball started rolling from there. While, it was all word of mouth, that first year was really difficult because although I only did a few weddings, I made a lot of mistakes and I was not getting to spend much time with my husband and family. And they are so important to me. I knew something had to give, otherwise I was going to start hating the very thing I loved so much – Wedding Photography.

And I did – what I am delivering to you over the next few weeks is the business machine that I created. Everything in a nutshell and you can take what you like and leave what you don’t and make it your own.

What’s important to realise…

There has never been a better time to be a Wedding Photographer/Entrepreneur. The pandemic has changed the world, forever, but in many aspects, in a good way (and I mean absolutely no disrespect to anyone has lost someone they loved and cherished to this insidious virus) but so many people had the time to stop and reflect on their lives, take stock of what was really important to them. Was this you? Let me know if you found clarity about what was significant in your life? Did it change the way you see the world? Does it feel like a veil lifted and your saw the world, differently?

What I’ve noticed – since the lockdowns – is that Brides are more in tune with the significance of the day, like never before. They appreciate how fortunate they are to be able to have no restrictions, however, they're more selective about their guest list and are willing to pay more for the Vendors, rather than having a 150 people at their Wedding. And for my ideal Client, who was already relaxed and easy-going – she’s even more chilled and unaffected by drama.